The ₹80 Crore Fine Print: How Bira 91's Name Change Became a Regulatory Nightmare What if a simple name change cost your company ₹80 crore and months of lost sales? That’s exactly what happened to Bira 91 — one of India’s most loved and rapidly growing craft beer brands. In the blistering, competitive landscape of India's startup ecosystem, founders are perpetually focused on disruption, market share, and aggressive fundraising. The mantra is often: "Go fast and break things." Yet, this case study proves that sometimes, the biggest threat to growth isn't a competitor, but the seemingly mundane, labyrinthine world of regulatory compliance . Bira 91’s regulatory struggles after a seemingly minor corporate name change offer a chillingly precise lesson. It's a testament to the fact that in a highly regulated sector like alcoholic beverages, even the smallest structural alteration can trigger a regulatory domino effect leading to massive financial and operationa...
What is a Debt Trap? How to Understand and Avoid Financial Pitfalls The term "debt trap" is being tossed around with the standard tone of looming concern in personal finance parlance. Precisely, what does it mean? Understanding the concept of a debt trap and how it works is, therefore, very crucial for financial health and to avoid adversities in the long run. In this blog, we are going to try to explain what a debt trap is, how it works, what are the consequences of being in a debt trap, and most importantly, how does one avoid or come out of this situation. Since the guide specifically caters to Indian readers, hence practical suggestions with local examples will be given so that you can enable yourself to manage your financial environment better. What is a Debt Trap? The debt trap is a condition where one enters an upward spiral of borrowing, whereby the simultaneous repayment of the debt becomes increasingly difficult. Otherwise said, it is a kind of financial dilemma w...